future of publishers as potential future of labels

Richard Nash on the future of publishing

In my next venture, how would I reconcile the traditional author-agent-publisher-printer-warehouse-wholesaler-retailer-reader supply chain with the potential power of the Internet as a platform? I say “as a platform” to distinguish from how most publishers currently use the Internet—mostly as a logistics and marketing tool. Working with my friend and fellow publisher, Dedi Felman, what emerged from my research is a model that to some will seem unconscionably radical, to others unconscionably conservative: a business that properly avails itself of all the tools that now exist to enable the creation of writing and reading communities from which all else emanates—print books, downloads, marketing and publicity, editorial services—and, of course, revenue.