For those who do not think paid for music is already dead then you should have a 14 year old in your house who has one of the most comprehensive knowledges of all music genres from the 60s to present day and yet has never bought a tune ever.
The mobile phone is the weapon of distribution choice amongst his friends.
That generation will make decisions about what buisness will do in the future than the so called industry pilots who think they have it and the consumer all under control.
The horse has already bolted. Time to find a new ride.