slow music

Allison Outhit posted this to the Pho list:

What we need is Slow Music. Just like Slow Food. It’s a perfect metaphor.

Slow Music would focus on local, sustainable artists who don’t have to travel thousands of miles to get to your “table”. Slow Music appreciates and promotes “heritage crops” (ie, life-long careers… Artists over 30…) as well as tasty new varietals.

Slow Music tastes better, looks brighter, comes in astonishing variety. It may look a bit flawed compared to the airbrushed Frankenbands we’re used to having foisted on us. But that’s because it’s non-GMO, farmed, produced and consumed with care by people who give a damn.

That’s a beautiful idea, not to mention a very fine marketing angle for local music.

For example, there’s a piano teacher in your neighborhood who really can play the hell out of Brahms, and there are people in the neighborhood who’d enjoy great Brahms playing if they didn’t have to get dressed up and go to symphony hall.